Not a day goes by where at least a couple prospective pay per head agents call my outsource bookmaking joint and ask what separates us from the competition. My answer is always, “How much time do you have.”
But, 100 times out of 100, I always start with talking about our stage – the line movers, odd-makers, whatever you want to call them. This group we have recruited here at PayPerHead.com is the best in the offshore bookmaking industry.
While some price per head companies also have a stage, others do not; they simply follow Don Best. None of the competitors that have their own stage have the years of experience our team has.
Take our head horse lines maker for instance. He has almost a decade of experience in various offshore sportsbooks in addition to approximately 20 years of working in the horse betting services industry in the states. He has truly seen and done it all.
The top two lines managers also have no shortage of experience. Both started as corner bookies and have mastered their trade offshore. Both are tireless workers, always looking for the most ideal number.
The two latest additions to the management team come from ‘across the pond’. Sure they talk a little funny, but these two Brits specialize in Soccer, Tennis, Golf, Cricket and Live in-running. These are the hottest sports to bet on in the UK, so we went directly to the source to recruit guys that know how to deal with high volumes of bets.
There is never a moment where the stage is on break. It is a 24/7, 365 day a year operation. If a bet is placed at 3:30 am on some random Wednesday, one of our guys will be right on top of it.
Due to the expertise of this team, our guys do something known as a “sharp check”. On a continuing basis, the guys on the stage will be looking for “sharp bettors”. Once a sharpie has been identified, the pph agent is contacted and informed that one of his players is sharp. No other pay per head group offers this service; something that can save the bookie thousands of dollars.
Sure, my stage is the most expensive in the industry, but I can sleep well at night knowing we have the sharpest lines around. It would only take a few bad lines to eat up the money a lesser pph agent shop would save by hiring a less experienced team – not worth it at all.
Although encouraged, my pay per head agents aren’t forced to use our lines; they can manage the numbers themselves if they so choose. However, considering that just over 85% of the agents trust our stage, confirms to me that I have the best crew around.